Orgiatic – Nutrition and Sales Approach Summary

Orgiatic will be All Foods' flagship, "wholesome" vitamin booster with accelerated absorption moving forward. Unfortunately, we had to forgo using mealworm-derived powder as the paste base because production rhythm would not match with marketing assumptions. Even were that not true, we would prefer to avoid mutual cannibalization (both sales and public perception) between Orgiatic and other All Foods brands which already use mealworm larvae as the fundamental ingredient. Despite unforeseen obstacles, we continue to aim for at least 300% of daily vitamin needs, although exceeding this mark would most benefit the brand in terms of maintaining positive PR and increasing All Foods' market share in vitamin products.